From: Lei Wang, 10:37am
If you want to lift your sales and slash advertising costs, or if you'd like to attract new customers like honey to the bees… then this will be the most important letter you have ever read.
Let me explain: My name is Lei Wang, and you've probably never heard of me.
But by the time you've finished reading this article, you'll be very happy about the fact you now HAVE heard about me.
I've been involved with helping people build online businesses for the last 9 years, pretty much since the inception of the World Wide Web.
As the owner of a web-development company, I've dealt with hundreds of business owners who were struggling to promote their businesses through conventional as well as online advertising.
And we all know, promoting yourself through traditional advertising methods is generally an expensive business.
- Television – don't even think about it unless your marketing budget is $20,000 – radio, perhaps a little less.
- Newspaper and magazine exposure can cost upwards of $1,000 for a very basic ad.
- Even pay-per-click Internet advertising like Google Adwords is getting ridiculously expensive. Some keywords are now going for $100 a click. So, while I myself use Google Adwords, I'm aware that this medium is getting more and more competitive and will require deep pockets over the coming years.
That's Why I Developed My
'Promotion Through Education Program'
Over the last three years, I've invested over 870 hours researching and testing different ways to advertise without having to actually pay for advertising.
In the process, I've helped many business owners save thousands of dollars within the first few weeks of implementing my strategies.
To accommodate the overwhelming response I've had from customers asking me to document my success, I developed the Promotion through Education Program.
This program reveals the exact step-by-step process by which you can find new customers without having to book appointments or go through the labor intensive one-on-one sales pitch.
Now you can reach thousands of prospects 24 hours a day. 7 days a week while you are eating, sleeping or touring safari.
Just listen to what some of my customers have to say...
Simple strategies that made a big difference
I started this program wanting to learn some cost efficient ways of selling my training packages.
Compare to the other marketing courses I have done, this one was different. The program was fully packed with fabulous content and simple strategies that made a big difference. The principles were easy to apply and down to earth.
It was not just theory or information, I learnt how to set up my own system and apply the lessons from stories and case studies. The program is perfect for someone who's not looking for a get-rich-quick scheme, but who wants to create a solid marketing system to find customers with little or no budget.
Graham Wilson (coaching service for recreational boating)
grahamwilson@highperformancesailing.com.au |
It's more than what I paid for...
This program opened my mind about marketing beyond advertising, public relations, and email marketing. I'm using the system to grow my mailing list and promote front-end products, and a lot of customers gone on to buy my higher priced back-end services.
Just one idea - "instead of writing for publicity and pray for the phone to ring - I can actually make money along the way" has helped me to earn lot of extra income - many times more than what I paid for this program.
Wendy Bailey (Fashion accessories; health & beauty workshops)
enquiry@selling.net.au |
Are these business owners any different than you? No, they are not. They represent large and small business owners with the same desire as you--to generate high caliber clients .
If you, too, can simply put your doubts aside for a short time, you can see for yourself just what it's like to have dozens of new customers practically begging to do business with you... allowing you to charge more and deliver a higher quality service... so you can work less and spend more time with your friends and family.
Soon you will discover the long-guarded secret - how to get equivalent FREE ad placement by producing educational content based on your existing marketing materials.
And you will find out how to publish them through five different venues including major publications--without spending a penny.
The Promotion Through Education Program consists of three separate course modules:
#1 How Smart Businesses
Choose Their Advertising Venues
#2 Secrets to Results-Driven Content Generation
#3 Time-Tested and Proven Successful Formula to Maximum Coverage
You will get not only step-by-step instructions, but also a complete collection of tools and resources to help you get all the customers you need without going through the pain of cold calling, door knocking, or spending all your hard-earned money on advertising that never delivers a return.
I guarantee that if you simply implement what you discover in this Program, within the first few weeks you will make DOUBLE the money back from what you will save in advertising.
Revealed: Secrets That Most
Advertising Agencies And Sale Reps
Hope You Never Discover
Most businesses choose advertising venues recommended by their advertising agency, or base their decision on which media representative shows up on that day.
They are often sold the worst kind of advertising because it matters more to the agency how much the seller will get in commission, not how effective the ad is for the buyer.
If you are looking for fast food readily available over the counter, there is always a McDonalds or KFC just around the corner.
Like the truly great restaurants, you will need some skills and experience to find the most effective and affordable advertising venues. These venues aren't openly promoted, no commission is paid out, and there are no sale representatives.
There are 5 major categories of advertising venues you should tap into and soon you will be rewarded with an endless supply of new customers.
- Trade Publication and Hobby Magazine with Ultra-Loyal Readers;
- Mega-Large and Organically-Grown Newsletter Mailing List;
- Heavy Traffic Blog Networks;
- Information-Hungry Membership Sites;
- Top Article Directories and Article-Announcement Groups.
If you advertised in newspapers, mailed out letters, or dialed phone numbers, and if your response rate is more than 2%, give yourself a pat on the back because you have done a better job than most of your competitors. The industry average is only 1% - 2%.
However, if you are tired of being just average then forget what the so-called "advertising expert" says. They will tell you to spend money to make money, and if you want better result you got to buy more advertising.
The truth is - if you are getting any less than 20% response rate, then you are not making full use of your advertising dollars.
Don't believe it?
Think again...
OK, OK, I know you're ithing to know the hidden secret...
But to be honest, there is no secret.
If there is - it's an open-secret you can buy in a local bookstore for less than $15. Get your hands on any marketing book, and you will come across the word "target marketing".
It's such a buzz word today, according to Wikipedia "it's a process of pulling apart the entire market as a whole and separating it into manageable, disparate units based on demographics."
In plain English, it's about selling to the right buyers through the right venues.
And if you run ads where the wrong people see them or not enough people see them, your phones aren't going to ring... and nobody is going to come into your store.
No matter how good your product is.
No matter how persuasive your sale copy is.
No matter how much budget you have.
I see people make this mistake all the time. If you are selling software to business people, don't spend half million advertising in the New York Times.
Why not?
My guess is 90% of the people reading the New York Times aren't business owners; therefore 90% of your advertising dollar would be wasted.
What's the alternative?
Place your ad in business publications where you are speaking to 100% of your target market. Remember that more is not better, go fishing where the fish are - place your ads where you "ideal" customers gather.
How to Lift Your Sales
and Slash Advertising Costs
I'm going to let you in on a trade secret – if you are selling to a niche group of buyers, your ads will do a lot better through online venues such as electronic newsletters, blogs and subscription websites than major national publications.
Imagine a gigantic network of online "magazines" that attracts a tidal wave of search engine traffic every single day.
Here you can access information on any conceivable topic, you can get to buyers that are impossible to reach through conventional advertising venues such as TV, radio, newspaper or magazines.
And you can tailor your message to hundreds of niche business groups, the start-ups, home-based, or office-based businesses.
Let's use a more specific example, consider selling email marketing software to web designers who create and send email newsletters for their clients.
For you to reach the designer group through either print or online venues, you will need to put aside between $1,200 and $8,000 for each advertisement you run.
However, if you can approach the publishers with a little imagination, you will get equivalent of free ad placement without digging into your pocket.
How?
Simple. Put yourself on the same side of the table as your customers, and offer compelling value in exchange for the space.
For example:
4 Reasons Why You
Should Offer
Email Marketing as a Service to Your Clients
(Content here…)
Plus - we have the perfect software that will reduce your email marketing management time by half, visit our website at www.yoursitename.com for a FREE no-obligation 30 day trial.
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If you want to find out more about getting free ad placement, check your email for the following report:
"How to Attract All the Business You Can Handle and End Cold Prospecting Forever Without Spending A Dime on Advertising"
How Smart Businesses
Choose Their Advertising Venues
Soon you won't have to promote yourself the hard way via cold calling and door knocking.
You will no longer struggle to get appointments and close sales, or devote anymore time talking to mildly interested, skeptical prospects, and you will be able to get all the high-caliber customers you ever need.
The Advertising Venues TOOL-KIT will show you exactly:
- How to capitalize on the FIVE advertising venues that will reward you with a steady stream of income and have buyers lining up 7 weeks in advance to do business with you.
- Learn the DOs and DON'Ts through real-life case studies and in-depth analyses.
- Trade Secret: avoid the Single Most Commonly Made Mistake before approaching a publisher.
- Four-Step Research Process for finding the right venues and making sure you get maximum coverage.
- Avoid the hidden pitfall of investing hundreds dollars buying a Media List you will never use.
- Discover the most efficient method to compile your own Media List.
- Why it's important to start with niche publications before going for national publications.
- Winning more sales and enjoying higher conversion by selling to a specialized market, and why it is better to be a "big fish" in a small pond, rather than a "small fish" in a big pond.
- Contrary to conventional wisdom, PH.D or IQ points does not make you an expert. Discover how you can be perceived as an expert just by knowing more than most people you are selling to.
- How to brain storm ideas that will attract "desperate buyers" begging to do business with you.
You will receive 5CDs Worth of Video Demonstration, approximately 60 minutes of audio recording, with a specific homework assignment designed to help you develop specific plans and strategies.
The There is no need to blunder around making avoidable mistakes. The took-kit helps you define the quickest and most effective plan of action, tells you the pitfalls to avoid, helps you to get on track and stay on track.
And How Much for All That?
The Promotion Through Education:
How Smart Businesses
Choose Their Advertising Venues TOOL-KIT
Costs you only USD $95.00
(Plus $30 for postage and handling) |
The Advertising Venue Tool-Kit is going to be the smartest investment you could ever make for your business.
Listen to what Scott Bywater, one of Australia's best copywriter has to say about the Return On Investment he received as a result of applying the strategies I'm about to share with you in this tool-kit.
I banked over $1500 within 48 hours
All I did was give Lei one pre-written article and
within
48 hours
of it going to print
I had banked over $1500.
And once the other leads convert, I'm sure I'll generate more.
Scott Bywater, Copywriting That Sells, sbywater@copywritingthatsells.com.au
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The testimonials you've seen on this page not only prove the Promotion Through Education system generates results, but shows the increase in your sales and profit and the amount you save in advertising will pay for this tool-kit many times over!
P.S. I'm a big believer in the philosophy of "adding value" wherever I possibly can – and going the extra mile.
So I want to give you two extra bonuses including a complete transcript of the audio content, which you can refer to again and again, quickly and easily, and a collection of tools & resources for finding the perfect advertising venues.
All together, the no-travel-necessary class sessions and "keeper" resources will ensure that you launch your Promotion through Education Campaign as soon as possible and start generating business around the clock without spending a dime on advertising!
Do I offer a guarantee? Absolutely! Here it is...
Make Double Your Money Back Guarantee
You are fully covered by my 365-day money back guarantee. Try it for 12 months and if the amount of advertising you save does not cover TWICE the amount of this program, I insist on giving 100% of your money back!
If you do not find the strategies easy to apply, or if you are not convinced its your key to create a steady stream of new customers days and nights, while you are shopping, traveling or parachuting, just return everything in
re-saleable condition for a prompt and cheerful refund.
How Much Is
My
Promotion
System
Worth
To Your Business
And Ultimately Your Life?
How good would it feel to stop making cold calls forever and devote all of your precious time and energy to clients who are worthy of your precious time?
How good would it feel to have customers chasing you instead of you chasing them? How good would it feel to generate business around the clock without spending a cent on advertising?
You bet it would feel great. And it would feel even better to say goodbye to your money worries and fatten up your bank account as your business is flooded with high-caliber customers.
What would you spend all the extra money on? More holidays? Investments? More time spent with your family? A holiday to Fiji, Hawaii, Disneyland or the Greek Isles? A new car? Wouldn't it be great to have more happiness and joy in your life because you no longer have to worry about money?
You Have 2 Choices
One…put off the decision and keep doing what you've always done because it's 'comfortable' (keep doing the same thing and you'll keep getting the same results).
Continue to agonize over how to attract more business, complain about cold calling and customers refusing to return your calls. And continue to work longer hours than you need to and miss out on quality time with your family and friends.
But what's that going to do? It's going to cost you money... it's going to cost you your health... and it's going to prevent you from living the lifestyle you know is possible. How much longer will you keep doing it the hard and frustrating way for?
Or two… become one of the fortunate few who capitalize on the new "education through promotion" system.
Benefit from my expertise and generate a higher caliber customer base, more brand presence and a higher level of credibility so you can make more money while working fewer hours--and say goodbye to your money worries forever!
Get Started Now!
So the ball's in your court. If you want to attract higher caliber customers without advertising or cold calling, place your order for the tool-kit. You won't believe how easy attracting new customers can be.
Please email me at info@paynoadvertising.com if you have any questions!
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Lei Wang
PayNoAdvertising.com |